Dubplate Drama - Talk To Frank / 3 Mobile / PlayStation

An innovative six part, interactive, 11-minute-long TV show harnessing the energy of underground urban culture and groundbreaking entertainment technology to help convey important social messages to ‘hard to reach audiences’. The show captured the spirit and creativity of a brand new generation of UK music artists, and posed moral dilemmas to provoke discussion among the young target audience. Livity secured a unique financing and broadcast deal across 5 TV channels (including Channel 4 and MTV), on 3G mobile phones, via Sony’s PSP handset and www.dubplatedrama.tv. The show was hailed as a landmark of interactive TV by the BBC, the Guardian and Variety, and now Dubplate Ltd have produced a second series which will be airing September 2007. www.dubplatedrama.tv