Make your Mark: A Grand Idea

How to get young people interested in enterprise? Make Your Mark’s objective was to encourage young people to have ideas and make them happen and Livity developed a simple strategy aimed at 16-25 year olds: have a grand idea, tell us the 5 steps to make it happen, the best ideas win £1000. The competition crept under the radar with a light-hearted campaign tone, a decent prize fund and key partnerships with MTV and Fopp Music stores, spreading the Grand idea message to enterprising brains across the UK.